In the new economy competitive advantage will be determined by how effectively its team can use both the right and left brains — hard and soft skills. This realization is what drove Tito to create FashioNXT, a fashion forward brand enhancement platform to experience What’s Next. Over the years FashioNXT has become a model platform for multi-dimensional growth of the fashion industry — premiering fashion brands, incubation of fashion and wearable technology designers, and enhance the overall business eco-system through US and international industry relationships.
Combining his success in building Portland Fashion Week, along with his senior-level, results-orientated expertise developed at Intel, Tito found a way to provide creative solutions for both the fashion and lifestyle technology industries. Tito has worked with internationally recognizable designers and labels that premiere their collections on the runway, and activated unprecedented experiential marketing campaigns for some of the biggest fashion and technology brands in the world. His work has been prominently featured in TIME Magazine, Wall St Journal, CBS News, Huffington Post, Marie Claire, Book Moda-Italy, and many other leading international publications. Tito’s leadership in the fashion industry has been recognized by him receiving Portland Mayor’s Spirit of Portland award.
Tito’s current projects involve enhancing the collaborations between fashion industry brands and wearable technologies, and helping public and private sectors of large fashion economies — China and Brazil, on topics on global competitiveness, leveraging his understanding and relationships in both US and global fashion industry.